Secondary Logo Request Form
To strengthen the University’s visual identity, the creation of additional marks is restricted. Any new secondary mark must be submitted through a formal process and approved prior to development and use.
Entities seeking a new or revised secondary logo must first submit a Written Request for Consideration to the chief marketing officer affiliated with their campus. This step should be completed prior to any creative work being undertaken.
After review, the chief marketing officer will bring the request to the full University-wide Identity Committee (which includes communication leadership from all four campuses and Central Administration). Creative work can begin upon approval by the full committee.